Best addresses: The storied stores of London
By Ellen Klavan, Los Angeles Times Syndicate, 01/99
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ADDRESSES
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Department stores:
Harrods, 87-135 Brompton Rd., Knightsbridge, London SW1X 7XL; tel.
0171-730-1234.
Harvey Nichols, 109-125 Knightsbridge Rd., London SW1X 7RJ; tel.
0171-235-5000.
Peter Jones, Sloane Square, London SW1W 8EL; tel. 0171-730-3434.
General Trading Company, 144 Sloane St., London SW1X 9BL; tel.
0171-730-0411.
Partridges, 132-134 Sloane St., London SW1X 9AT; tel.
0171-730-0651.
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Before I moved to England five years ago, I assumed that all the
stores in London were charming and picturesque little boutiques along
the lines of the Laura Ashleys and the Crabtree and Evelyn shops you
see in American malls.
I was right, in a sense: All the shops in London almost are
branches of chains like Laura Ashley and Crabtree and Evelyn. The
quaintness soon wears off as you visit high street after high street
full of the same seven or eight boutiques. Depending on the status of
the neighborhood, you're likely to find both Laura Ashley and Crabtree
and Evelyn represented, along with a few international chains like the
Gap and Benetton.
Then there's a spate of chain stores that are exclusive to the
British isles: Monsoon, Miss Selfridge's, French Connection and a few
others.
Each shop has its own ``look,'' which is the same on Kensington
High Street as it is in a tiny village in the Cotswolds and the
teeming heart of Birmingham.
The one great institution to be found on every high street in
Britain is the sublime Marks and Spencer's. There you can buy a twin
set for your grandmother and a heat-and-serve Chinese meal for your
dinner party, all in one fell shopping trip. As far as I know, Marks
and Sparks (as it is fondly known to habitues) is the only chain store
in the world that combines reasonably priced clothing with specialty
food items under one roof. For whatever reasons, it's a very
successful marriage.
At the front of each store you'll find serviceable and sturdily
manufactured men's and women's clothing -- skirts and blouses,
trousers, neckties, undergarments and so on.
Although many shop at Marks and Spencer's, you can only admit to it
if you follow a certain formula. For instance, let's say you're
wearing a sweater from M&S and an acquaintance pays you a compliment,
such as, ``What a nice jumper!'' You're required to respond, with a
look of bewilderment and surprise, ``Marks and Spencer's!'' as if the
last thing you expected to do, while walking through the clothing
section of M&S toward the grocery section, was to stumble across this
reasonably priced and very wearable sweater. Your friend must then nod
knowingly as if to convey that she, too, has on occasion been booby
trapped into buying something nice there.
At the back of the store or downstairs, depending on the size of
the particular branch you're visiting, you'll find the food section.
Here you suddenly leave behind the world of post-war economies and
find yourself in a heavenly atmosphere of luxury and indulgence. Fresh
fruits and vegetables are attractively displayed, a butcher stands
waiting to hack up some chops for you, and freshly baked breads are
steaming on wire racks in the bakery section.
There are also pre-basted chickens that just need to be popped into
the oven, Brussels sprouts that are washed and ready to be boiled,
sold with a dollop of butter to smear on top when they're sufficiently
overcooked, and packs of assorted smelly cheeses to serve with tins of
assorted biscuits.
In addition to grocery stores and boutiques, London boasts several
world-class department stores. If you're in London, you will of course
want to visit Harrods. Just to visit, mind you, as you would the
National Gallery or the Tower of London. To actually spend money there
would be a disastrous waste of your limited vacation resources. Leave
the real shopping to the English upper classes and visitors from
oil-rich nations to whom an umbrella with the Harrods' logo costing
200 pounds ($333.40US)is a mere bagatelle.
Instead, treat the store as a museum and tour its food halls,
Egyptian hall and fabulous toy department with the reverence and awe
they inspire.
Just down the road from Harrods, you may want to visit Harvey
Nichols or Harvey Nicks as it's called by the ``Sloanies'' who shop
there. Sloanies, or Sloane Rangers, are trust-fund babies who live
around Sloane Square and spend their days shopping and talking on
mobile phones to one another. Harvey Nichols is their natural meeting
point, offering sleek, European-designed clothes and various elegant
eating spaces at the top of the store.
Harvey Nicks has one of those layouts, like Bloomingdale's in New
York City, that make it much easier to enter the store than to get
out. I always get claustrophobic when I walk into the store, which is
dark and womb-like to begin with, and am immediately sucked upstairs
by an escalator that seems determined to deposit me in departments I
have no interest in visiting.
Then, when I'm desperate for a breath of fresh air -- so desperate
that I'm longing for the carbon monoxide-choked streets of
Knightsbridge -- I find that I'm trapped in designer underwear and
can't find the down escalator anywhere. My only choice is to keep
going up, up, up and finally eat an expensive meal on the fifth floor.
It's a nightmare. Not at all like Peter Jones, my home away from
home. Me and Peter Jones, we've got a thing going on. It's five
stories of grotesquely ugly, post-war architecture marring to the
point of destroying the Victorian charm of Chelsea's Sloane Square,
and I love it. If Harrods is an over-sized Bonwit Teller and Harvey
Nicks is a small-scale Bloomingdale's, then Peter Jones is a
combination of Lord and Taylor and the late great Altman's. It has the
same timeless, reliable predictability of those two New York
institutions.
If, like a certain English friend of mine, you ever become so angry
with your husband that you gather all your jewels into a sponge bag
and pack up your baby and just leave, you can always go -- as she did
-- to Peter Jones.
It's the one place in London where they have to take you in. In
fact, everything about Peter Jones -- from its fussy voiles and
chenilles in the ground floor fabric department to its leaden scones
and piping hot pots of tea in the fifth floor coffee shop -- says
``mother'' to the weary shopper.
Not my mother, of course.
She is far more bohemian and adventurous than the mother that is
Peter Jones. The Peter Jones mother is uniquely English. The store
offers the kind of homey middle-class stodginess, a single strand of
pearls at the throat propriety, whose best exemplar is probably the
Queen Mum herself.
Peter Jones is a short hop, skip and a jump from the General
Trading Company on Sloane Street. There you can find some of the few
genuinely English gift items that are worth shelling out for. They've
got rice paper picture frames and stationery made by Matthew Rice, the
talented designer who's married to Emma Bridgewater, whose elegant
pottery is also on sale in the store.
After the General Trading Company, if you're feeling homesick, you
can always go next door to Partridges, the specialty food store where
you can find all your favorite American delicacies. After that, I
suggest you call it a shopping day and get back to your sightseeing.
(c) 1999, Ellen Klavan. Distributed by Los Angeles Times Syndicate.